Various reasons are at the heart of the ancient practice of body piercing. For example, a decorative effect, which reflects the desire to attract the attention of others. However, body piercing jewelry is not just to be on the surface, it increases the sexual attractiveness, primarily by extending sexual arousal. Man has always used various devices and techniques to increase pleasure during intercourse, and one such technique - genital piercing. Indeed, if the sexual interest fades away gradually, it leads to a change in relationships, there is one sure way for the revival of desire - body piercing genitals. Outside the sexual aspect of body piercing universal means of expressing individuality. Anyone who has a piercing jewelry on the body, even if he or she - the only one who knows this, gets satisfaction from his own exceptionalism, or the feeling of superiority over those who do not.